90-Day Marketing Clarity Roadmap

Limited spots: 3 engagements per quarter

90-Day Marketing Clarity Roadmap

The Strategic Framework Your Marketing Team Has Been Missing

Your team is executing.

You’re investing in campaigns, content and programs.

So why does nothing feel connected?

In 90 days, we’ll build and implement the strategic framework that makes your marketing team more effective, with documented strategy, operational infrastructure and board-ready metrics that prove ROI.

Is this you?

You're marketing efforts feel fragmented and disconnected
You have 1-3 marketing people who need strategic direction
You have a $500K-$1.5M budget for marketing tactics and headcount that needs orchestration
Marketing and sales aren't aligned on strategy or priorities
You don't have a system connecting marketing activity and pipeline/revenue

What's at stake

An inefficient marketing engine is costing you more than you think. See how much revenue you may be leaving on the table.

Companies I've Worked With

What will I get?

After 90 days of working together, you’ll have:

Marketing Strategy Playbook — Documented positioning, ICP, value props, and go-to-market approach everyone agrees on
Pipeline Architecture — Stage-specific conversion strategy mapped to your 12-18 month sales cycle
Operational Framework — Marketing-to-sales handoff processes, lead scoring, and velocity metrics
Quarterly Priority Map — What to execute in what order (and what to stop doing)
Board-Ready Metrics Dashboard — Revenue attribution model connecting marketing activity to closed deals
Team Orchestration Plan — How your existing marketing people fit into the strategic framework

What should I expect?

This isn’t a strategy document that sits on a shelf. It’s a working framework your team uses every week with the operational infrastructure to execute it and the metrics to prove it’s working.

Here's how it works

Week 1-2: Diagnostic & Discovery

I audit your existing marketing assets, interview key stakeholders (CEO, sales leader, marketing team), analyze your pipeline data, and map your current buyer journey to identify where your engine is breaking down.

Week 3-6: Strategy Development

I build your documented marketing strategy — positioning, ICP, messaging framework, pipeline architecture, and conversion infrastructure — all mapped to your revenue goals and board expectations.

Week 7-10: Operational Framework

We implement the systems that connect marketing to sales: lead scoring, stage definitions, handoff protocols, velocity tracking, and the measurement framework that proves ROI.

Week 11-12: Team Orchestration & Launch

I create your quarterly priority map, train your team on the new framework, establish ongoing reporting structure, and hand off a fully operational marketing engine your team can execute.

Week 1-2: Diagnostic & Discovery

Week 3-6: Strategy Development

I build your documented marketing strategy — positioning, ICP, messaging framework, pipeline architecture, and conversion infrastructure — all mapped to your revenue goals and board expectations.

Week 7-10: Operational Framework

We implement the systems that connect marketing to sales: lead scoring, stage definitions, handoff protocols, velocity tracking, and the measurement framework that proves ROI.

Week 11-12: Team Orchestration & Launch

I create your quarterly priority map, train your team on the new framework, establish ongoing reporting structure, and hand off a fully operational marketing engine your team can execute.

No 60-slide deck and a "good luck with that"

By day 90, your marketing team knows what they’re building toward, your CEO can explain marketing strategy to the board, and you have the metrics to prove it’s working.

Typical engagement

The 90-Day Roadmap

Working systems that get used
Operational infrastructure connecting marketing to sales
Clear ownership of who does what
Measurement framework proving marketing impact
Ongoing guidance through implementation (included)

Atrusted marketing partnerto leading health tech innovators

Your marketing team is capable.
They just need clear direction.

You've outgrown founder-led marketing but you're not ready for a full-time VP of Marketing yet. This is the missing layer: strategic orchestration that makes your existing team more effective.

Let's build the framework your team has been missing.

Limited spots: 3 engagements per quarter